An Electronic Shelf Label (ESL) is a replacement for the standard paper price tag with an electronic one. ESL uses e-ink display (the same technology used for Kindle display) enhancing the customer's visual experience . It doesn't require any wires & is updated instantly throughout the store via the network infrastructure. Each tag has its own unique code that allows wireless updating from the server in the store or centralized server in the cloud.

How much does an Electronic Shelf Label solution cost?

The cost of Electronic shelf labels in Canada includes too many variables to determine up front; Store size, number of store locations, number of items are all determining factors in sizing a solution. But the better question to ask is how much does it cost to not have ESL? Changes can be made to prices, messaging, and sale start/end dates within days or weeks in advance and can be updated on price tags at a click of the button.

Advantages of using Electronic Shelf Labels

ESLs integrate with almost all Enterprise Resource Planning (ERP) systems like SAP, SAGE, ORACLE, etc
Scalable solution which is applicable for local stores or national retail giants
Product prices can be pushed directly from headquarters to individual stores nationwide (no local server required in stores)
Unified management by headquarters and integrated price management
Real-time synchronized information with web pricing avoids customer complaints
Dynamic pricing allows for real time promotions and multiple daily promotions
Labour and material saving; save time of replacing manual paper price tags & boost productivity while saving on material pricing (papers, ink, printers, recycling)
Multiple display colours and multiple display sizes
Different mounting options (Rail, Pendant, Bracket & Clamp)
Battery lasts for up to 5 years

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